About
EX Squared: The rocket fuel for your
digital transformation
EX Squared was founded on the belief that progress is diminished when innovation is stifled. Too many great solutions are lost not because of a bad solution, but because of the poor execution of a good idea. We created EX Squared to change that.
Digital transformation requires an analog component. The science has to include the art. At the heart of every digital experience are users, customers, stakeholders, employees and investors. People. The digital experience will always be about people, and understanding their motivations, ambitions, process, habits, and desires is essential.
That’s why for the last twenty years we have combined our cutting edge digital know-how with our deep understanding of people and their behavior. That’s why the world’s brands that are driving digital experiences use EX Squared as the rocket fuel for their solutions.
Listen, Serve & Succeed
We are mission-driven to our client’s success. Failure is not an option. We take a servant-leadership philosophy toward our work and client relationships and uphold empathy, listening, stewardship, and commitment to others’ growth. Relationships are at the center of everything we do.
Access to the Future
We see a world where digital innovation drives consumer experiences. We want to demystify the digital experience for our clients by shouldering the complexity and providing a clear picture of how digital experience implementation can future-proof the health of their business.
Built on 20 years of execution
We’ve brought together the best strategists, technologists, designers & analysts to help customers
Our Capabilities
No matter the challenge, we aspire to create exceptional digital experiences that resonate deeply with the people using them. We cover all the angles of digital growth and transformation: rethinking existing products (and creating new ones), growing key markets, streamlining operational functions, offering greater value to customers, innovating to stay relevant.

Big Bang Ideation
We apply consumer- thinking, extensive market research, market validation, quantitative and qualitative surveys, and endless questions.

User Experience, Design & Development
Begin or update a project with user-focused design, aimed to inspire action. UX, branding, interface, design thinking & testing.

Sitecore & Digital Experience Platforms
Deploy best-practice development to build or update products. API & technology development/integration, through multiple platforms, from custom to Sitecore and beyond.

Nearshore Remote Talent & Staffing
Make our best-in-class team your own. Build then sustain your next enterprise application or augment your staff with a reliable team of artists & technologists.
Blogs, insights & updates
How Companies Can Use Artificial Intelligence to Improve Business… Starting Now
Artificial Intelligence has made several gains in the last decade, with people using or encountering it everyday, whether they realize it or not. Any time someone asks Alexa to turn up the music or tells Siri to direct them to the nearest gas station, AI is...
Sitecore Makes Website Personalization Simple and Affordable
Sitecore also offers intelligent content serving and a straightforward, easy-to-use drag-and-drop design interface, so you can get your new site ready to deploy in days or weeks instead of months.
The Benefits of Onshore vs. Nearshore vs. Offshore, and Which is Best for Your Business
It used to be a relatively simple cost-benefit analysis to determine whether outsourcing various non-essential business processes was wise or not. If you were reducing costs and the new business processes got the job done as well as the older (expensive) processes, then it was pretty much a no-brainer.