Guide for your Digital Journey
EX Squared builds the tools that power your customer experience, from website and mobile apps all the way back to your CRM.
The term “content management” is difficult to pin down. There are many differences between content types and management purposes, which in turn has spawned different terminologies that muddy the water for marketers in terms of which to use and how to use it.
Legacy marketing tactics that require interrupting and refocusing the consumer have been supplanted by context marketing. In the digital age,
While terms like “digital transformation” are firmly entrenched in the zeitgeist of the marketing world, its true expression as a means of taking prospects further down the sales funnel from awareness to consideration is far more nebulous.
For years, marketing gurus have been proclaiming that content is king. That three-word phrase returns almost 3 million results when entered into a search engine although not every site returned supports the concept.
In our strategy session, we will talk about your goals and set up a guiding policy for solving the challenges at hand.
