Lennar Homes Case Study

We are a passionate group of people defined by our energy, effort, and dedication to each other and our clients.

Multi-Channel Digital Experience for the Home Buying Experience.

Sitecore Digital Experience Platform (DXP)

Lennar Homes, the largest homebuilder in the US, has been a long-time client of EX Squared.

Just as Lennar Homes has been helping hundreds of thousands of families across America move into the next stage of life with new homes – EX Squared has moved Lennar into the next phase of digital evolution and created an outstanding 360 customer experience online.

No matter the challenge, we aspire to
create digital experiences that resonate
deeply with the people using them.

Project Summary

With such a divergent consumer base, understanding the homebuyer's digital journey is paramount. Lennar tasked EXSquared with making their digital experience of buying a home as superior as the quality of their homes. To that end, they have trusted our team to implement, deploy, and maintain their extensive digital footprint utilizing the Sitecore digital experience platform. Today we design, build, manage, support, and host Lennar's entire customer digital experience. In fact, it’s easier to list the digital projects we haven’t done for them than the ones that we have.

The Strategy

Here’s a snapshot of the services we provide to support Lennar's mission.

  • Full range of Sitecore services to ensure Lennar maximizes their Sitecore investment.
  • Creation and launch of "myLennar" web portal to guide the home buyer through the entire shopping, buying, and ownership journey, including Android/iOS compatible versions
  • Integration of Lennar's Siebel and Salesforce CRM platforms with website leads for a full 360 view of the consumer.
  • Synchronization with Lennar’s JD Edwards ERP to update product information across channels in real-time and provide its supply chain with the most accurate information for planning and delivery.
  • Developed digital distribution methods to provide home sales information to over 50 other websites.
  • Converged their entire digital experience to CDN architecture for faster load times and optimized digital experience delivery.

Proven Results

Our partnership with Lennar Homes is a shining example of how EXSquared’s deep experience with all aspects of the Sitecore platform creates superior customer digital experiences.

Learn about how we’ve delivered:


When collaboration inspires innovation to produce astounding ROI

View Case Study

Let’s Work

Every project is unique and different – there’s no magic bullet that solves all problems. It takes a conversation to understand the intricacies of your business and what digital experiences can nail your objectives.

Let’s schedule a consultation to discuss your dreams – there’s no cost to talk – only great potential to grow from the discussion.